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March 26th, 2011
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Bb.Texture hair(un)dressing creme
Texture turns heads. It’s what makes everything – people, cities, stories, sweaters, life, hair – more interesting. Revealing the original texture in every haircut has been a Bumble and bumble trademark since we began styling in 1977.
Bb.Texture began as an invitation to bring out the inimitable style in each client, to mess with perfection, to craft one-of-a-kind, freehand looks with this first-of-its-kind gel-creme – in other words, to begin hair(un)dressing.
Bb.Texture provides an elusive, undone-yet-done quality with a hint of grit, extra lift and a tousled, shine-free finish… a scuffed, second-day style in seconds.
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Why
Provides lift, volume, grit and grip. Gives a dry, matte finish and builds easily with memory and moldability.
Who
Anyone (all it takes is the right attitude…and application).
When
Anytime (as long as hair is damp).
Cost
5oz. Bb.Texture – $26
2oz. Bb.Texture (limited edition) – $12
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How
Work through damp hair (a must). Start with a small amount and build. Let sit a minute, then loosen and ruffle, freehand. Apply at roots for extra lift. Use a diffuser for more volume all over.
Bb.Texture + Grooming Creme = more moisture and polish for a softer yet still-messy texture with sheen
Bb.Texture + Styling Wax added at ends = flexible detailing plus shine
Bb.Texture + Brilliantine added at ends = more sheen and separation for a more languid, slept-in texture |
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